Levi Strauss

Since the Farm Bill was passed last December, hemp has rapidly made its way into every aspect of our daily lives. Now, denim icon Levi Strauss wants to put hemp in your pants (seriously). In March, the company debuted a new line of clothes in collaboration with Outerknown Label that includes a jack and pair of jeans made from a blend of hemp and cotton. The company says that it has discovered a way to soften hemp-derived fabrics, and hopes to add hemp-based clothes to its core line of products.

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